The Author, Abdul Ghaffar is an academic by nature and a business expert by profession. He holds three master’s degrees in Public Administration, M.B.A. and language and literature. He is an entrepreneur, corporate trainer and motivational speaker. He has been awarded Gold Medal in Public Administration and also many accolades in his professional career. His writing skills in poetry and educational necessity demonstrate his academic fondness for education. He taught Business Management at Arab Open University in Riyadh, Saudi Arabia. WHY – Reason for every Action (2020) is his first book on motivation. His masterly expertise in finance, sourcing, education, marketing and social psychology amply reflects in the book. He is currently working in the Healthcare Skills Training Institute of GE Healthcare, Saudi Arabia.
Author Abdul Ghaffar is also the president of the International Board of Social and Education Trust, which is a social and educational organisation and member of many social organisations. His association with social organisation shows his keenness to help the needy people in society. He has also associated with schools in India as well as International Indian schools in Saudi Arabia. He can be contacted via email at: ghaffar72mag@yahoo.com
Neel Preet: First of all, Big Congratulations on your book, “WHY – Reason For Every Action.” Well, can you please share your experience about making your work come into the form of a book!
Abdul Ghaffar: Many many thanks to you. It is a really exciting moment and just like sowing a seed that becomes a tree and bearing the fruits now. When I saw a picture of one of my friends with my book from the USA, which he sent to me, made me so excited. That was the first image of my book. My curiosity and my children’s insistence forced me to do order a copy of my book on Amazon. It was really a great moment for me to see a dream into reality.
Neel Preet: I’ve read your book and I genuinely feel that it’s a “Saviour” for those people who’re seeking motivation to achieve their goals so what inspired you to write this book? What was the impetus behind this work of yours?
Abdul Ghaffar: Now, I am quite happy to hear good words from you and also thank you for your time to read it. Yes, you are absolutely right. This book is completely based on the reason for every action. Therefore, this book also has a valid reason to come into existence. You can find this reason in the preface of the book where I have mentioned those reasons under the subtitle of ‘why I wrote this book’. Actually, I had to do a PhD but didn’t get a chance due to unavoidable circumstances. When a situation came where I could do my PhD, then I decided to write a motivational book, I increased the spectrum of my desire so that more and more people could be benefitted.
Neel Preet: Your book mentions about DOs & DON’Ts, which the readers should be aware of so, why did you choose a subject like this to write upon?
Abdul Ghaffar: This is a fantastic question. This is the law of nature. If you are talking about what to do, you have to inform also what not to do. You must have read about motivation boosters as well as motivation killers in this book. So, I tried to give complete information to my readers. If I am suggesting to my readers to do something to gain or retain motivation then it is also my responsibility to make my readers aware that what should they avoid to keep their motivation level high. Therefore, there should be a balance between active and preventive action.
Neel Preet: In the present era, we see many writers making their debut with novels, while you choose to write on the self-help genre! So, while writing this book what was your mindset? Is it based on any particular experience of yours?
Abdul Ghaffar: It’s not 100% correct what you are saying, but the majority of writers do. Let me simplify the scenario that when you write a novel, either you can use your life story or you can use your imagination, it is just because you are closely associated with it. Most of the novels are based on either romance or suspense or tragedy. That is all based on the events which have been completed in the past. Despite this, I know many motivational authors like Robin Sharma and others use the writing technique similar to the novel in their self-help book. When I started to write this book, I decided to bring my readers out of the fantasy world and to keep them in the world of reality, and also encourage them to strive to achieve their goal and to love their work. The biggest challenge of the current situation is that we intermingled the need and the desire and its outcome is mental stress. This situation of human being needs support from society to let them overcome. Therefore, the responsibility comes on the shoulder of authors to support them in the form of writings.
Neel Preet: Studying the subject matter of this book, I’m greatly impressed and I want you to explain to us, your version of how this book is relevant in the present day scenario.
Abdul Ghaffar: This is really a great question. I would like to simplify my answer instead of going into deep to discuss human psychology. First, to achieve anything in life, two things are required – intensity in desire and continuity in efforts. This book is capable to create both for my readers. Second, we are taught at home, in school or society about how to manage success but we are never taught about how to manage failure which leads to the situation of mental stress, family breakdown or even suicidal attempt. This type of situations come because we are not aware of the reasons for action. I am sure that this book will help the readers to know those reasons.
Neel Preet: Sir you were very straightforward with your writings in your book, which I really appreciate. So next, I want you to tell us about some of those writers, who had inspired you!
Abdul Ghaffar: Language is just a medium of communication. It means language is used to encode the message or ideas to reach securely to the receivers. If the receiver is unable to decode your message then the entire purpose of sending the message goes in vain. So, if you want to connect with your readers, you should be simplistic and straightforward. And the answer to the second part of your question is, of course, many writers such as Simon Sinek, Shiv Khera, Robin Sharma, Brian Tracey, Shakespeare, Khushwant Singh, Arundhati Roy and many more have inspired me.
Neel Preet: Is there any message, which you would like to convey to your readers? Or any piece of advice, which you would like to give to the readers out there!
Abdul Ghaffar: I love this question because it will help our new authors as well as readers to achieve their goal. My humble but strong advice to them is to follow the Double Diamond approach to achieve their goal. This approach has been developed by Britsh Design Council. This council was established by Winston Churchill’s wartime government in 1944 to support Britain’s economic recovery. According to this approach, there are 4Ds (Discover, Define, Develop and Deliver) to revamp the devastated economy of the country but anyone can use the same approach to come back from a setback.
Neel Preet: Are there any other books being worked on by you? Please let us know about your future projects.
Abdul Ghaffar: Yes, I am working on another project which is part of my whole concept of WHAT-WHY-HOW (WWH). My readers will soon have a surprising gift from any one of the remaining two. Let it remains little suspense for them, too.
Neel Preet: Thank you so much for answering all my questions. All the very best to you for the future and your book, too!
Abdul Ghaffar: Thank you, too, for your time and raising these genuine question which will help readers to understand the concept of ‘Why – Reason for every Action’.
