Business Ethics: Principles and Problems by Y. V. Satyanarayana is a timely and essential work that addresses one of the most critical dimensions of modern business practice—the ethical conduct of organizations and individuals within the corporate world. In an era where companies are increasingly scrutinized for their actions, not just their profits, this book serves as a comprehensive guide to understanding and implementing moral values in the business environment.
Business ethics, as explored in this book, is not merely about following legal regulations; it is about adhering to a system of moral principles that guide business decisions, policies, and actions. The author emphasizes that while profit-making remains a core objective of business, the path to profits must be paved with righteousness, fairness, and social responsibility. Ethical conduct, according to Satyanarayana, builds trust among stakeholders, enhances a company’s reputation, and ultimately contributes to long-term success. In contrast, unethical practices can erode credibility, alienate customers and employees, and even lead to the downfall of an enterprise.
The book systematically examines the nature and scope of business ethics, offering insights into how ethical principles can be integrated into daily business operations. It presents a practical framework for identifying and resolving ethical dilemmas and highlights the importance of cultivating moral awareness among decision-makers. With real-world examples and philosophical analysis, Satyanarayana explores the complex challenges faced by business leaders and provides reasoned approaches to resolve them. The discussions span various aspects of business, including corporate governance, marketing, human resources, and financial integrity, making the book relevant across different domains of business activity.
What sets this work apart is the author’s philosophical depth and practical sensibility. Y. V. Satyanarayana, a former professor of philosophy at Andhra University, Visakhapatnam, brings decades of scholarly expertise in ethics and applied ethics to the subject. His distinguished academic career includes significant contributions such as Marx and Gandhi: A Comparative Study of Social Philosophies, Ethics: Theory and Practice, and Medical Ethics: Principles and Problems. He has served as a Governing Body Member of the Indian Council of Philosophical Research and was honored as a UGC Emeritus Professor in Philosophy for two terms. With over 40 research publications in respected journals and anthologies both in India and abroad, his scholarship is widely recognized and respected.
Business Ethics: Principles and Problems is an indispensable resource for students, educators, business professionals, and anyone interested in the ethical dimensions of commerce. It not only educates but also inspires readers to strive for integrity in business—a foundation upon which sustainable and responsible enterprises can be built.